About Same Dish, New Fish

Same Dish, New Fish is a South Australian Government initiative delivered by the Department of Primary Industries and Regions (PIRSA) that promotes the catch and consumption of less popular fish and seafood.

PIRSA manages the state's fish stocks in partnership with industry and the community. The Fisheries and Aquaculture division of PIRSA enables the sustainable development of South Australia’s resources and the balanced growth of our fisheries and aquaculture industries.

SA’s waters are home to some of the most sought-after premium seafood in the world, but the majority of fishing activities are focused on a small number of popular species.

Same Dish, New Fish aims to inform and educate seafood consumers and recreational fishers on how they can change dining, shopping, cooking and fishing habits to choose less popular species.

Promotional resources

Download our ready-made resources to help promote Same Dish, New Fish in store and online:

• social media tiles:
  • Facebook and Instagram tiles – cooking ( ZIP 5.0 MB )
  • Facebook and Instagram tiles – fishing ( ZIP 908.9 KB )
  • X tiles ( ZIP 3.0 MB )
• posters ( PDF 1.6 MB )
• recipe cards ( PDF 2.9 MB )

Social media

If you want to promote Same Dish, New Fish on your social media channels, you can:

• tag PIRSA Facebook @PrimaryIndustriesAndRegionsSA
• tag PIRSA Instagram @SA_PIRSA
• use the hashtag #SameDishNewFish
• share our YouTube videos.

Contact

For logo requests and other communication enquiries, please email PIRSA.Communications@sa.gov.au

For media enquires please email: PIRSA.Media@sa.gov.au

Subscribe